The year in review @ This for That

To wrap-up 2023, I’m sharing five of the top posts along with the complete directory of TfT posts from this year. My hope is that you find a piece that you didn’t see earlier this year and, in reading it, you gain insight to advance one of your partnerships.

My ask: will you send me a quick reply with what you want most from This for That in 2024? Is there a specific partnership or a leader you want to learn more about? Do you want more tactical advice for building partnerships or more career advice? More interviews or more recommendations?

I write in public here so that we can learn together. To that end, I am so grateful for your feedback.

Thank you,

Glen

5 Top Posts from 2023

• Landing an executive role in partnerships - missteps to avoid from an exec recruiter

• How to build a better partnership with Product

• Rick Rubin Listens Better Than You Do

• The best slide from Crossbeam’s Supernode Conference

• How Will You Fail This Year

Complete 2023 Directory

Tactical Partnership Advice

Tactics and tips for how to build better partnerships …

• The trick to measuring real progress on your deal

• The deal that saved Nike

• Learning to listen

• Disney’s unusual search for a strategic partner

• The truth about telling the truth

• The power of (selectively showing your cards

Career Advice

Insights into building your career

• Landing an executive role in partnerships - missteps to avoid from an executive talent recruiter

• Your career after partnerships

Interviews

Conversations with partnership leaders

• 7 Myths: the truth from a fractional BD professional and how you can get started - Eric Johnsen

• From BD Leader to Startup Founder - Ben Emmerich

• How to build platform partnerships alongside a product - Sonya Penn

Recommendations

Curated recommendations to help make you sharper … and some just for fun

• The Grinding Wheel vol. 8

• The Grinding Wheel vol. 9: craftmanship

Other

Reflections and personal observations related to partnerships

• How will you fail this year?

• The partnerships driving the transportation revolution

• What I learned writing a children's book about tech sales

• A Tribute to Rick

Photo by Dylan Alcock on Unsplash