This for That

Behind the Handshake: Ross Siegel

The best freestyle rappers can spit rhymes that incorporate any word you give them: “archeologist” … “kumquat” … “virus.”

Nov 25 • 

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2

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October 2025

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September 2025

Behind the Handshake: Erika Wool

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August 2025

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Vincent Van Gogh faced the same question that Beyonce faces after each project: create another piece like that one or something different?

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Behind the Handshake: Sunil Daluvoy

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July 2025

Guest post: An MCP Primer for Platform Partnerships Teams

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June 2025

Behind the Handshake: Rishita Patel

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May 2025

The Two Types of People at Work (And How to Deal With Both)

I start the meeting by trying to build rapport … I ask about my colleague’s weekend and decide to share a personal story about mine only to have them…

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Behind the Handshake: Josh Fried

Today’s post is the first in a new series of short-form interviews called Behind the Handshake featuring different perspectives on building partnerships…

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April 2025

Strategy before partnerships

The lesson from Trump's tariffs

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January 2025

7 Key Issues Before Hiring Your First Partnerships Leader

With the start of a new year, certain early stage, growth companies are hiring their first partnership leader.

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